Your friendly neighborhood Non-Pro chasing cutting pen dreams one donated entry fee at a time. Join me on this journey as we explore the latest performance horse insights to proven products and everything in between.
All tagged Agriculture
I’m honored and humbled to be recognized in the #COWGIRL30Under30 Class of 2022.
I have an agricultural communications degree.
I have an agricultural communications degree and I capture behind-the-scenes content with my iPhone — everywhere from the Winner’s Circle to the warm-up pen.
I have an agricultural communications degree and I manage agvocacy, livestock marketing and equine social media accounts for a living…
Hey, blog.
I know I’ve put you out to pasture these past couple of months. There’s been so much to cover it exhausts me just thinking about trying to string the words together and share the good, the bad and the ugly. First and foremost, we moved! We’re back in Arizona enjoying the desert’s version of fall. Matt’s managing a ranch and working on his newsletter and my mobile office just packed up and followed him West (WFH perks, am I RIGHT?). Our house in Colorado sold relatively quickly and we moved in with family in Tucson while we were on the hunt for the perfect place. We’ve been looking seriously for about 3 months now and I’m pleased to say that 3 offers, a few ulcers and lots of tears later, we’re officially under contract on a house! Simultaneously, while living in limbo, my client roster has doubled and I am still loving being a full-time small business owner. I can’t believe I’m about to celebrate a full year in business. This business and I certainly grew up a lot these past 11 months. While the making it to the 1 mark of self-employed status and finding a new home headlines are shareworthy — they’re of course eclipsed by the newest member to the herd, Luna the bottle calf.
I work in a digital role and I don't often get to physically touch hard copies of work. Content is planned, Tweets are tweeted, and designs are created with computer brushes — and it all lives online.
I’ll say it here for the whole internet to read: I do in fact care what other people think of me. Sometimes maybe a little too much.
People often pause when I tell them my degree.
Uh, what was that?
Yep, I graduated with an agricultural communications degree, and no that didn’t give me the ability to talk to plants or cows (but let’s be honest that would be pretty freaking cool) but instead gave me the tools to reach both ag and non-ag audiences. With my degree, I believe I have a unique a perspective because I can speak to both sides — the consumers and the producers. Hailing from the city has given me the opportunity to be versed, and candidly, the credibility to be able to pitch and understand the average consumer’s mindset because I can see through both lenses.
Look, the internet isn’t going away anytime soon. It can be anxiety-inducing, thinking about all the additional work an online presence can require — but does it have to be? By doing a little planning and putting these 3 tips into play for taking your agricultural biz online, it’ll be done (and manageable!) in no time.
Yesterday I did something so scary and so out of character: I went on camera on my IG stories and talked about Meatless Meat, The Impossible Burger, Beyond Meat et al.
We’re well into May and it’s officially Beef Month! When you marry a cattleman, you definitely celebrate.
![My Ag [Comm] Story](https://images.squarespace-cdn.com/content/v1/5be3c52196e76fd595587d34/1579637033623-L0WBZPK0INZLEEZMRH7W/20200121-Screen+Shot+2020-01-21+at+12.39.46+PM-2.jpg)
